About Cramer

Cramer is a Brand Experience and Content Marketing agency that blends strategy, creative, and production to create moments people love—and consistently deliver beyond expectations. Our culture thrives on innovation, continuous improvement, and a collaborative, team-first mindset. We're powered by an engaged, high-performing team committed to doing great work and getting better every day.

Position Summary

As the Director of People & Culture, you serve as the strategic and operational leader of all HR functions at Cramer. You'll shape the development of our people and the culture that drives performance and engagement. This role oversees key initiatives across talent acquisition, performance management, learning and development, employee experience, people operations, and compliance.

You thrive on cross-functional collaboration, relationship-building, and creating opportunities for others to grow. You're energized by helping colleagues shine and reach their full potential. This is a full-time, in-office position based in Norwood, MA.

Key Responsibilities:

Strategic Leadership

Develop strategic HR plans to align with company goals and reflect Cramer's values
Champion Cramer's culture by driving people-first priorities including innovation, community, engagement, DEIB, recognition, and overall employee well-being
Lead and support the People & Culture team, including a full-time People & Culture Manager and a part-time HR Generalist

Talent Acquisition & Management

Lead recruitment strategy and execution to attract, hire, and retain top talent, with direct involvement in key hires
Build and maintain strong pipelines for current and future talent needs, with a focus on developing the next generation of Cramer leaders
Drive Executive Performance Coaching and support the Executive Team in strengthening collaboration and leadership

Talent Development & Engagement

Oversee performance management and learning programs, ensuring clear development paths and meaningful feedback for all team members
Lead employee relations with a focus on proactive communication, coaching, and individual development plans
Support organizational development and change management, helping teams and leaders adopt new systems, processes, and behaviors

People Operations & Compliance

Ensure HR policies, practices, and benefits are legally compliant, equitable, and aligned with company needs
Monitor and manage the HR budget
Select and oversee external vendors, tools, and platforms to ensure effectiveness and value
Maintain and evolve systems (HRIS, ATS, etc.) to support a scalable, data-informed HR function

Requirements

7+ years of progressive HR experience, including at least 3 years in a management role, ideally within a creative, agency, or fast-paced professional services environment
Proven track record of leading and implementing people strategies across recruitment, performance management, learning and development, and employee engagement
Strong knowledge of employment law and HR compliance (federal and state); experience managing HR policies, benefits, and employee relations
Experience with organizational development and change management, including partnering with leaders through growth and transformation
Demonstrated ability to build trust and influence cross-functionally, including with executive leadership
Strong emotional intelligence, communication, and interpersonal skills—able to connect with people at all levels of the organization
Hands-on experience with HRIS platforms, applicant tracking systems, and data-driven people practices
Strategic thinker with strong operational execution skills, attention to detail, and the ability to manage multiple initiatives simultaneously
Commitment to diversity, equity, inclusion, and belonging, with experience building inclusive programs and practices
Bachelor's degree in Human Resources, Business, Organizational Development, or related field required; advanced degree or HR certification (e.g., SHRM-SCP, SPHR) preferred
Ability to work on-site in Norwood, MA as a key culture leader and partner to teams across the organization

Benefits

Medical, Dental & Vision Insurance
Health Savings Account, including employer contribution
Retirement Plan (401K) with company match
Profit Share Bonus Plan
Life Insurance
Paid Time Off
Family Leave
Short Term & Long-Term Disability
Tuition Reimbursement
Wellness Resources, including discounted membership to Lifetime Fitness
Generous onsite café
Paid holidays

Lavori Cramer

Director of People & Culture